Privacy Policy

Privacy Policy For Website
Effective Date: 07/09/2020
Applicable To The Following Website:
melissalyonwest.com
Article 1 – DEFINITIONS:
a) APPLICABLE WEBSITE: This Privacy Policy will refer to and be applicable to the
Website listed above, which shall hereinafter be referred to as “Website.” Any listed
Website may also refer to a corresponding mobile application, should one be currently in
use or hereinafter developed.
b) EFFECTIVE DATE: “Effective Date” means the date this Privacy Policy comes into
force and effect.
c) PARTIES: The parties to this privacy policy are the following data controller: Melissa
West (“Data Controller”) and you, as the user of this Website. Hereinafter, the parties
will individually be referred to as “Party” and collectively as “Parties.”
d) DATA CONTROLLER: Data Controller is the publisher, owner, and operator of the
Website and is the Party responsible for the collection of information described herein.
Data Controller shall be referred to either by Data Controller’s name or “Data Controller,”
as listed above. If Data Controller or Data Controller’s property shall be referred to
through first-person pronouns, it shall be through the use of the following: us, we, our,
ours, etc.
e) YOU: Should you agree to this Privacy Policy and continue your use of the Website,
you will be referred to herein as either you, the user, or if any second-person pronouns
are required and applicable, such pronouns as ‘your”, “yours”, etc.
f) SERVICES: “Services” means any services that we make available for sale on the
Website.
g) PERSONAL DATA: “Personal DATA” means personal data and information that we
obtain from you in connection with your use of the Website that is capable of identifying
you in any manner.
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Article 2 – GENERAL INFORMATION:
This privacy policy (hereinafter “Privacy Policy”) describes how we collect and use the
Personal Data that we receive about you, as well as your rights in relation to that
Personal Data, when you visit our Website or use our Services.
This Privacy Policy does not cover any information that we may receive about you
through sources other than the use of our Website. The Website may link out to other
websites or mobile applications, but this Privacy Policy does not and will not apply to any
of those linked websites or applications.
We are committed to the protection of your privacy while you use our Website.
By continuing to use our Website, you acknowledge that you have had the chance to
review and consider this Privacy Policy, and you acknowledge that you agree to it. This
means that you also consent to the use of your information and the method of disclosure
as described in this Privacy Policy. If you do not understand the Privacy Policy or do not
agree to it, then you agree to immediately cease your use of our Website.
Article 3 -CONTACT:
The Party responsible for the processing of your personal data is as follows: Melissa West. The Data Controller may be contacted as follows:
melissa@melissalyonwest.com
The Data Controller and operator of the Website are one and the same.
Article 4 – LOCATION:
Please be advised the data processing activities take place in the United States, outside
the European Economic Area. Data may also be transferred to companies within the
United States, but will only be done so in a manner that complies with the EU’s General
Data Protection Regulation or GDPR. The location where the data processing activitiestake place is as follows:
Salt Lake City, Utah
Article 5 – MODIFICATIONS AND REVISIONS:
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We reserve the right to modify, revise, or otherwise amend this Privacy Policy at any time and in any manner. If we do so, however, we will notify you and obtain your consent to the change in processing. Unless we specifically obtain your consent, any changes to the Privacy Policy will only impact the information collected on or after the date of the change. It is also your responsibility to periodically check this page for any such
modification, revision or amendment.
Article 6 – THE PERSONAL DATA WE RECEIVE FROM YOU:
Depending on how you use our Website, you will be subject to different types of Personal Data collected and different manners of collection:
a) Registered users: You, as a user of the Website, may be asked to register in order to use the Website or to purchase the Services available for sale.
During the process of your registration, we will collect some of the following Personal Data from you through your voluntary disclosure:
Name and email address
Personal Data may be asked for in relation to:
I) Interaction with our representatives in any way
II) making purchases
III) receiving notifications by text message or email about marketing
IV) receiving general emails from us
V) commenting on our content or other user-generated content on our Website, such as blogs, articles, photographs or videos, or participating in our forums, bulletin boards, chat rooms or other similar features
By undergoing the registration process, you consent to us collecting your Personal Data, including the Personal Data described in this clause, as well as storing, using or disclosing your Personal Data in accordance with this Privacy Policy.
b) Unregistered users: If you are a passive user of the Website and do not register for any purchases or other service, you may still be subject to certain passive data collection (“Passive Data Collection”). Such Passive Data Collection may include
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through cookies, as described below, IP address information, location information,
and certain browser data, such as history and/or session information.
c) All users: The Passive Data Collection that applies to Unregistered users shall
also apply to all other users and/or visitors of our Website.
d) Sales & Billing Information: In order to purchase any of the services on the
Website, you will be asked to provide certain credit information, billing address
information, and possibly additional specific information so that you may be properly
charged for your purchases. This payment and billing information will not be stored
and will be used exclusively to assist with your one-time purchase.
e) Email Marketing: You may be asked to provide certain Personal Data, such as
your name and email address, for the purpose of receiving email marketing
communications. This information will only be obtained through your voluntary
disclosure and you will be asked to affirmatively opt-in to email marketing
communications.
f) User Experience: From time to time we may request information from you to
assist us in improving our Website, and the Services we sell, such as demographic
information or your particular preferences.
g) Content Interaction: Our Website may allow you to comment on the content that
we provide or the content that other users provide, such as blogs, multimedia, or
forum posts. If so, we may collect some Personal Data from you at that time, such
as, but not limited to, username or email address.
h) Combined or Aggregated Information: We may combine or aggregate some of
your Personal Data in order to better serve you and to better enhance and update
our Website for your and other consumers’ use.
Article 7 – THE PERSONAL DATA WE RECEIVE AUTOMATICALLY:
Cookies: We may collect information from you through automatic tracking systems
(such as information about your browsing preferences) as well as through information
that you volunteer to us (such as information that you provide during a registration
process or at other times while using the Website, as described above).
For example, we use cookies to make your browsing experience easier and more
intuitive: cookies are small strings of text used to store some information that may
concern the user, his or her preferences or the device they are using to access the
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internet (such as a computer, tablet, or mobile phone). Cookies are mainly used to adapt
the operation of the site to your expectations, offering a more personalized browsing
experience and memorizing the choices you made previously.
A cookie consists of a reduced set of data transferred to your browser from a web server
and it can only be read by the server that made the transfer. This is not executable code
and does not transmit viruses.
Cookies do not record or store any Personal Data. If you want, you can prevent the use
of cookies, but then you may not be able to use our Website as we intend. To proceed
without changing the options related to cookies, simply continue to use our Website.
Technical cookies: Technical cookies, which can also sometimes be called HTML
cookies, are used for navigation and to facilitate your access to and use of the site.
They are necessary for the transmission of communications on the network or to
supply services requested by you. The use of technical cookies allows the safe and
efficient use of the site.
You can manage or request the general deactivation or cancelation of cookies
through your browser. If you do this though, please be advised this action might
slow down or prevent access to some parts of the site.
Cookies may also be retransmitted by an analytics or statistics provider to collect
aggregated information on the number of users and how they visit the Website.
These are also considered technical cookies when they operate as described.
Temporary session cookies are deleted automatically at the end of the browsing
session – these are mostly used to identify you and ensure that you don’t have to log
in each time – whereas permanent cookies remain active longer than just one
particular session.
Third-party cookies: We may also utilize third-party cookies, which are cookies
sent by a third-party to your computer. Permanent cookies are often third-party
cookies. The majority of third-party cookies consist of tracking cookies used to
identify online behavior, understand interests and then customize advertising for
users.
Third-party analytical cookies may also be installed. They are sent from the domains
of the aforementioned third parties external to the site. Third-party analytical cookies
are used to detect information on user behavior on our Website. This place
anonymously, in order to monitor the performance and improve the usability of the
site. Third-party profiling cookies are used to create profiles relating to users, in
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order to propose advertising in line with the choices expressed by the users
themselves.
Profiling cookies: We may also use profiling cookies, which are those that create
profiles related to the user and are used in order to send advertising to the user’s
browser.
When these types of cookies are used, we will receive your explicit consent.
Support in configuring your browser: You can manage cookies through the
settings of your browser on your device. However, deleting cookies from your
browser may remove the preferences you have set for this Website.
For further information and support, you can also visit the specific help page of the
web browser you are using:

• Internet Explorer:
  http://windows.microsoft.com/en-us/windows-vista/block-or-allow-cookies
• Firefox:
  https://support.mozilla.org/en-us/kb/enable-and-disable-cookies-website-prefere
  nces
• Safari: http://www.apple.com/legal/privacy/
• Chrome: https://support.google.com/accounts/answer/61416?hl=en
• Opera: http://www.opera.com/help/tutorials/security/cookies/
  Log Data: Like all websites and mobile applications, this Website also makes use of
  log files that store automatic information collected during user visits. The different
  types of log data could be as follows:
• internet protocol (IP) address;
• type of browser and device parameters used to connect to the Website;
• name of the Internet Service Provider (ISP);
• date and time of visit;
• web page of origin of the user (referral) and exit;
• possibly the number of clicks.
  The aforementioned information is processed in an automated form and collected in an
  exclusively aggregated manner in order to verify the correct functioning of the site, and
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  for security reasons. This information will be processed according to the legitimate
  interests of the Data Controller.
  For security purposes (spam filters, firewalls, virus detection), the automatically recorded
  data may also possibly include Personal Data such as IP address, which could be used,
  in accordance with applicable laws, in order to block attempts at damage to the Website
  or damage to other users, or in the case of harmful activities or crime. Such data are
  never used for the identification or profiling of the user, but only for the protection of the
  Website and our users. Such information will be treated according to the legitimate
  interests of the Data Controller.
  Article 8 – THIRD PARTIES:
  We may utilize third-party service providers (“Third-Party Service Providers”), from time
  to time or all the time, to help us with our Website, and to help serve you.
  We may use Third-Party Service Providers to assist with information storage (such
  as cloud storage).
  We may provide some of your Personal Data to Third-Party Service Providers in
  order to help us track usage data, such as referral websites, dates and times of
  page requests, etc. We use this information to understand patterns of usage of, and
  to improve, the Website.
  We may use Third-Party Service Providers to host the Website. In this instance, the
  Third-Party Service Provider will have access to your Personal Data.
  We only share your Personal Data with a Third-Party Service Provider if that
  provider agrees to our privacy standards as set out in this Privacy Policy.
  Your Personal Data will not be sold or otherwise transferred to other third parties
  without your approval.
  Notwithstanding the other provisions of this Privacy Policy, we may provide your
  Personal Data to a third party or to third parties in order to protect the rights,
  property or safety, of us, our customers or third parties, or as otherwise required by
  law.
  We will not knowingly share your Personal Data with any third parties other than in
  accordance with this Privacy Policy.
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  If your Personal Data might be provided to a third party in a manner that is other
  than as explained in this Privacy Policy, you will be notified. You will also have the
  opportunity to request that we not share that information.
  In general, you may request that we do not share your Personal Data with third
  parties. Please contact us via email, if so. Please be advised that you may lose
  access to certain services that we rely on third-party providers for.
  Article 9 – SOCIAL NETWORK PLUGINS:
  This Website incorporates plugins and/or buttons for social networks, in order to allow
  easy sharing of content on your favorite social networks. These plugins are programmed
  so as not to set any cookies when accessing the page, to safeguard the privacy of
  users. Cookies may be set, however, if you make voluntary use of the plugin. Please
  note that if you browse while being logged into the social network, then you have already
  consented to the use of cookies conveyed through this Website at the time that you
  registered with the particular social network.
  The collection and use of information obtained by means of the plugin are governed
  by the respective privacy policies of the social networks, which can be found below:
  Facebook: https://www.facebook.com/help/cookies
  Twitter: https://help.twitter.com/en/rules-and-policies/twitter-cookies
  Google+: https://about.pinterest.com/it/privacy-policy
  Pinterest: https://about.pinterest.com/it/privacy-policy
  AddThis: http://www.addthis.com/privacy/privacy-policy
  Linkedin: https://www.linkedin.com/legal/cookie-policy
  Article 10 – HOW PERSONAL DATA IS STORED:
  We use secure physical and digital systems to store your Personal Data when
  appropriate. We ensure that your Personal Data is protected against unauthorized
  access, disclosure, or destruction.
  Please note, however, that no system involving the transmission of information via the
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  internet, or the electronic storage of data, is completely secure. However, we take the
  protection and storage of your Personal Data very seriously. We take all reasonable
  steps to protect your Personal Data.
  Personal Data is stored throughout your relationship with us. We delete your Personal
  Data upon request for cancelation of your account or other general request for the
  deletion of data.
  In the event of a breach of your Personal Data, you will be notified in a reasonable time
  frame, but in no event later than two weeks, and we will follow all applicable laws
  regarding such breach.
  Article 11 – PURPOSES OF PROCESSING OF PERSONAL DATA:
  We primarily use your Personal Data to help us provide a better experience for you on
  our Website and to provide you the services and/or information you may have
  requested, such as use of our Website.
  Information that does not identify you personally, but that may assist in providing us
  broad overviews of our customer base, will be used for market research or marketing
  efforts. Such information may include, but is not limited to, interests based on your
  cookies.
  Personal Data that may be considering identifying may be used for the following:
  a) Improving your personal user experience
  b) Communicating with you about your user account with us
  c) Marketing and advertising to you, including via email
  d) Fulfilling your purchases
  e) Providing customer service to you
  f) Advising you about updates to the Website or related Items
  Article 12 – DISCLOSURE OF PERSONAL DATA:
  Although our policy is to maintain the privacy of your Personal Data as described herein,
  we may disclose your Personal Data if we believe that it is reasonable to do so in certain
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  cases, in our sole and exclusive discretion. Such cases may include, but are not limited
  to:
  a) To satisfy any local, state, or Federal laws or regulations
  b) To respond to requests, such discovery, criminal, civil, or administrative process,
  subpoenas, court orders, or writs from law enforcement or other governmental or
  legal bodies
  c) To bring legal action against a user who has violated the law or violated the terms
  of use of our Website
  d) As may be necessary for the operation of our Website
  e) To generally cooperate with any lawful investigation about our users
  f) If we suspect any fraudulent activity on our Website or if we have noticed any
  activity which may violate our terms or other applicable rules
  Article 13 – OPTING OUT OF TRANSMITTALS FROM US:
  From time to time, we may send you informational or marketing communications related
  to our Website such as announcements or other information. If you wish to opt-out of
  such communications, you may contact the following email: __. You may also
  click the opt-out link which will be provided at the bottom of any and all such
  communications.
  Please be advised that even though you may opt-out of such communications, you may
  still receive information from us that is specifically about your use of our Website or
  about your account with us.
  By providing any Personal Data to us, or by using our Website in any manner, you have
  created a commercial relationship with us. As such, you agree that any email sent from
  us or third-party affiliates, even unsolicited email, shall specifically not be considered
  SPAM, as that term is legally defined.
  Article 14 – MODIFYING, DELETING, AND ACCESSING YOUR INFORMATION:
  If you wish to modify or delete any information we may have about you, or you wish to
  simply access any information we have about you, you may do so from your account
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  settings page.
  Article 15 – ACCEPTANCE OF RISK:
  By continuing to our Website in any manner, use the Product, you manifest your
  continuing asset to this Privacy Policy. You further acknowledge, agree and accept that
  no transmission of information or data via the internet is not always completely secure,
  no matter what steps are taken. You acknowledge, agree and accept that we do not
  guarantee or warrant the security of any information that you provide to us, and that you
  transmit such information at your own risk.
  Article 16 – YOUR RIGHTS:
  You have many rights in relation to your Personal Data. Specifically, your rights are as
  follows:
• the right to be informed about the processing of your Personal Dat
• the right to have access to your Personal Data
• the right to update and/or correct your Personal Data
• the right to portability of your Personal Data
• the right to oppose or limit the processing of your Personal Data
• the right to request that we stop processing and delete your Personal Data
• the right to block any Personal Data processing in violation of any applicable law
• the right to launch a complaint with the Federal Trade Commission (FTC) in the
  United States or applicable data protection authority in another jurisdiction
  Such rights can all be exercised by contacting us at the relevant contact information
  listed in this Privacy Policy.
  Article 17 – CONTACT INFORMATION:
  If you have any questions about this Privacy Policy or the way we collect information
  from you, or if you would like to launch a complaint about anything related to this Privacy
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  Policy, you may contact us at the following email address:
  melissa@melissalyonwest.com

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